Quikly Blog

Having a competitive spirit is second nature to consumers. It can fuel behavior and drive them to act. Competition is also a psychological element that offers value to brands.

Mar 8, 2023

Welcoming new customers into the fold requires skill and a willingness to know your customers on an intimate level. In short, personalization is key.

Mar 6, 2023

Creating anticipation in consumers is no easy task, but it’s certainly worthwhile. To inspire feelings of excitement and drive engagement, you must understand where anticipation comes from, what purpose it serves and the psychological elements it’s made of.

Mar 3, 2023

Predicting marketing patterns and consumer trends is helpful for any brand marketer. And as email marketing develops, knowing what’s to come can help marketers better serve subscribers and stand out from the crowd.

Mar 2, 2023

Every marketing channel has a unique selling point that makes it appealing to consumers. For text message marketing , it’s the level of convenience.

Mar 1, 2023

Acquiring new customers often means you’ll have to tap into a wide range of resources, but is your greatest asset already part of your brand?

Feb 27, 2023

In the world of consumer decision-making, simple is best.

Feb 24, 2023

While market noise may be a natural response to the overflow of information consumers receive from brands, it doesn’t make dealing with it any easier. As a marketer, your first reaction is to find a solution. But what about consumers? How do they respond to noise?

Feb 22, 2023

Considering loyalty programs are tailored to meet the growing needs of consumers, it’s no surprise that a program's success is largely dependent on its members.

Feb 20, 2023

Having an online marketplace designed to meet consumer demand at the touch of a button is a no-brainer for many brands. But that doesn’t mean e-commerce comes without its own obstacles.

Feb 17, 2023

Take one look at the consumer-led videos on social media and you’ll see what looks to be the end of influencer marketing. It’s known as “deinfluencing” and taking over the web.

Feb 15, 2023

It’s an age-old problem set in modern times: you were able to convert your customers, but they’ve stopped engaging. This time around your mobile app is taking a hit.

Feb 13, 2023