The consumer psychology of conversions

Conversions. They’re arguably one of the largest priorities for marketers everywhere. What makes conversions happen? What slows them down? These are questions that keep marketers up at night and while we’ve answered some of these questions on our blog, we wanted to take a deeper look at the brain science around this marketing touchpoint. Matej Sucha, CEO and editor-in-chief of insidebe.com, recently sat down with us to discuss the psychology of conversions. A behavioral consultant, TEDX speaker and graduate of the University of Copenhagen, Sucha has advised some of the largest banks, insurance companies and telco-operators in Europe.

Market With Me Quikly is presented by Quikly — a marketing technology that leverages psychology to help brands cut through the noise and motivate consumers in fun, turnkey ways.