Quikly

28.7% Increase in Purchase Conversions

How Chunk Nibbles Lifted Purchase Conversions by 28.7%

Summary

Brand
Chunk Nibbles, a fast-growing CPG brand founded in 2018
Challenge
Increase purchase conversions from existing traffic while capturing more emails
Solution
Quikly Shopify app
How Chunk Nibbles Lifted Purchase Conversions by 28.7% — results
The challenge: increase purchase conversions from existing traffic

Challenge

Chunk Nibbles has experienced rapid growth, expanding from a locally sold product into a national brand.

To build on that momentum, the team began searching for a way to increase purchase conversions from existing website traffic.

The solution would need to align with the brand, drive both email capture and purchases, and be lightweight enough for a small team to implement and manage.

Testing Quikly

Quikly’s Shopify app helps brands run psychology-backed promotions designed to increase purchase conversions.

For Chunk Nibbles, the experience was easy to implement and on-brand. The team saw measurable gains across demand, conversion, and revenue.

Based on that early performance, they started running Quikly campaigns on a regular basis.

How a Quikly campaign runs on the Chunk Nibbles store

Results

22% Increase in email acquisition
28.7% Increase in purchase conversions
34.7% Increase in total sales
42% Increase in returning customers
28% Increase in total orders
4.3% Increase in AOV
A Quikly campaign running on the Chunk Nibbles store

Today

Chunk Nibbles now uses Quikly to continuously optimize conversions, both day to day and across key moments like product launches and holidays.

The team also relies on Quikly to increase purchase activity on days when sales begin to trend below average.

With every campaign, they’re learning which promotions drive the highest engagement and refining their strategy in real time.

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